Editoriale

Tafter Journal Number 100

di Stefano Monti

Tafter Journal Number 100

In recent years the world has totally changed. Many are still the persons who disbelieved the power of culture as a strategic tool for the development of entire economies and territories. Many understood it. Many have made of their lives, an instrument to change their territories through culture and the production of culture. Every day we go on it is increasingly clear how cultural economy is a more mature market. Now everyone asks that new and specialized skills are needed: being able to design cultural projects is no longer enough, now those who have the task of providing services in this cluster must be able to finance projects or make them sustainable in the short-term period. This is the proof that shows how we are experiencing a great change in the market. This type of change occurs when a sector moves from an emerging phase to a consolidation phase. In these 100 numbers, Tafter Journal has been involved in the representation of a world that changes timelessly, and this number will not be an exception. The functions required by culture are, to date, extremely varied: now culture is related, among other things, to social cohesion, entrepreneurial mentoring, innovation, cultural heritage and trust building activities. Day by day, recognizing the importance of the value of culture, culture is necessary to solve any kind of social challenge. Furthermore, there are groups and activities that need the set of skills that culture can provide, even if they are not exactly definable as part of the cultural and creative industries. I’m talking about the experience industry, and more specifically, I’m talking about tourism, and the way in which cultural and tourist phenomena share efforts to consolidate an image of territorial branding (which has direct implications on the economic, social and urban complex). I’m talking about technology and the way new disruptive innovations could change our lives and, above all, the ways we think, we design, we project a territorial cultural offer. These evidences call us for change: we need culture, it is true, but we need energy, committed professionals and academics who want to share their experiences and studies in order to foster debate and provide readers with practical tools and knowledge. But above all we need a political class capable of intercepting emergencies and knowing how to interpret change strongly.

Leggi tutto

Metropolis

The Right to the city by Henry Lefebvre and tendencies to the anti-coercion of its exchange value. Reading hypothesis and analysis.

di Luca Benvenga

I believe that it is possible to carry on Lefebvre’s thought trying to fix the coordinates of a possible political economy of the metropolitan space, where there are some contrasting subjective regularities that restore the difference between isotopy and heteropia in the contemporaneous metropolitan paradigm. From this basic assumption, the path of the speech is turned to the synoptic observation of the control and exclusion systems of specific social classes (voluntary and spontaneous isolation, H. Lefebvre, or. 1967, tr. it. 1968); finally, assumptions can be made on how some fragments of the territory can be transformed by fractions of population, whose desires, turned into patterns, originally, conflicting with the normative-symbolic order, must be found in a series of initiatives aimed at the re-appropriation of a physical space, with an increase in subjectivity that redefines the role of space in the metropolis. Although the Right to the city takes its place between a Keynesian, Taylorist, Fordist system and the advance of a Toyotist paradigm, Lefebvre catches the origins of the socio-urban changes in conformity with the fast ratio (space compression, reduction of time with the automation of the production processes combined with the new communication and transport technologies), where several systemic strategies are simultaneously carried out to eliminate the topographic city differences; therefore, Lefebvre establishes new urban development needs in the reconversion of the capitalist pattern, with procedural effects on the territorial planning and on life in a broad sense. With the more and more new cybernetic systems and outsourcing services, the factory, the production as a theatre of struggle and social aggregator, at least in the late-capitalist West,  gives way to a conflict that is increasingly centred on the space category and not on the reduction of time to the owner’s authority. In a “two-dimensional decomposition of the everyday life”, (cf. G. Cersosimo 2017, 15,) focusing on a socially organized time and a relatively free time, which is always related to the capitalist organization of production and work, the key to conflict is, nowadays, the re-appropriation of means and resources to enjoy the spare time in a society with no producers recording a clear decrease in employment, with flexible working hours and moments where it is possible to record a higher involvement of the lower classes.

Leggi tutto

Tecno-scenari

Big-Data to understand touristic and cultural dynamics: a fractal framework.

di Ludovico Solima e Mario Tani

The Big-Data revolution has been immediately accepted in several industries, in particular the military and defense industries, by various economic and social actors, usually linked to multinational corporations, as a fresh source of innovation. In the cultural sector, these new technologies acceptance has been less common met some oppositions. These oppositions have been mainly due to a general lack of competences on the new technologies and on advanced data analysis by most of the actors in this sector. Lacking the needed competences, these actors have often been unable to grasp the opportunities that Big-Data could have opened to them. In this paper, we propose to highlight the main results and main positive effects coming out from the first stages of Big-Data utilization in the Cultural Heritage sector using a fractal model.

Leggi tutto