Articoli taggati con ‘Tafter Journal’

Tafterjournal n. 89 - LUGLIO AGOSTO 2016

Culture is Changing…Oops: already done!

di Stefano Monti

Since the 90’s, the world looks astonished at the power of culture as a strategical tool for the development of entire economies and territories. However, in last years, culture, and better said, cultural economics in Italy (but not only in Italy) is really changed. It’s clearly visible: look at the symposium, look in the universities. The great giants of this discipline are fading away, great entrepreneurial groups are changing their focus. Even the group I represent changed its primary market from a consulting to an advisory business model, in order to match the new set of needs that this market is now showing. Nowadays, cultural economics is a more mature market and there is a need for new and specialized skills: be able in designing cultural projects is no longer enough, now, who’s in charge in providing services in this cluster have to be able in funding projects too, or made them sustainable in the short period. This is the evidence that shows how We’re experiencing a great switch of the market. This kind of changes happens when a sector shifts from an emerging stage to a consolidating phase.

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