Articoli taggati con ‘creative industry’

Tafterjournal n. 77 - novembre 2014

Towards a “Creative Ravenna”. Capitalising on the European Capital of Culture process to build a Culture and Creative Industries’ strategy

di Valentina Montalto

Ravenna, with its rich cultural and artistic heritage, its economic and social fabric as well as the political will to invest in culture, has the potential to design its future with the support of art and culture and contribute to the development of a model of creative territory for medium-size cities. Ravenna has commissioned a policy paper with a view to reflect on how to capitalise on the ECoC bid for the future of the city. This is in line with the European Capital of Culture’s bidding process which requires cities to show the sustainability of the cultural investment in term of economic and social development. For the European Commission, the year’s cultural investment should bring long term benefits to the city and the surrounding region, including the development of a vibrant culture and creative sector. This paper will illustrate how CCIs can concretely contribute to local development in Ravenna, what are Ravenna’s strengths and challenges to become a creative city and finally proposes some recommendations for Ravenna to unleash CCIs’ potential to set a dynamic and attractive environment.

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Tafterjournal n. 64 - ottobre 2013

R&D in creative industries: some lessons from the book publishing sector

di Pierre-Jean Benghozi e Elisa Salvador

Notwithstanding the recent increasing interest in creative industries (CIs), very few studies are dealing with a new and emerging topic like technological innovation. In CIs, innovation is in general considered from a single viewpoint: a means to develop new creative contents. One very important issue is surprisingly neglected: this is the technological innovations and, therefore, the characteristic and the management of R&D in the CIs. The present paper aims at understanding where R&D takes place in the book publishing sector, which economic actors are taking charge of it, where they are located in the value chain, how they are articulated with content producers.

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Tafterjournal n. 64 - ottobre 2013

Exploring the world between nostalgia and desire

di Michele Trimarchi

In such a rapidly changing world certainties are strongly needed, and communities share a painful nostalgia for an idyllic past. While powerful people try to stop time a growing tribe of innovators and non-prejudicial individuals build a sort of network able to generate new views and to face new horizons. When the world fears change it means that its backbone is frail, and it cannot rely upon any consolidated principles or beliefs, therefore it can only protect the traditional ones. In the meantime new people accept the challenge and craft a new mankind. They only travel and explore, exchange intuitions and inspirations, ride donkeys, bring light luggage and read the stars to get oriented. Among the many outcomes of such an intensive and complex period we find the evolution of describing the world with maps where many various sites, routes and atmospheres were analysed and painted; and the evolution of books, in some decades transformed from manually written sheets to printed volumes. When they were developed not everybody felt at ease with these mysterious and unexpected objects.

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Tafterjournal n. 63 - settembre 2013

Cultural hubs as powerful leverage of economic growth: Sydney and Philadelphia case studies

di Eugenia Morato

The creativity industry has become more and more important not only for workers of the cultural sector, but also for governments and local authorities. In fact, cultural policy means economical policy. The article supports the thesis that culture is a real development engine generating an economic impact, showing data of two international case histories: Sydney Opera House and the group of arts and culture organizations of the city of Philadelphia. Thus, the article highlights the growing important role played by the web, social media and digital communications strategies to reach wider audiences all over the world and to make the two cities “cultural brands”.

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