Articoli taggati con ‘Territorial development’

Tafterjournal n. 96 - SETTEMBRE OTTOBRE 2017

Treasure Hunt as a strategic tool for audience development

di Ilaria Vitellio

“To the Congregation of the Oratory in Naples 250 ducati and for you, Dionisio Lazzari, at completion 1000 ducati as this much you have spent for marbles, mother of pearl, precious stones and more and in labor to build the steps with the pedestals for the High Altar of the church. 9 September 1654” This is the transcript of an old credit certificate (Bancale) and its reason of payment, one of the documents preserved in one of the biggest archived collection of bank items that exists in the world and that dates back to 1573 up to our days, it is held in the Historical Archive of the Banco di Napoli [1]. For many years this Archive has been frequented by archivists, students and researchers of economic and financial history, a magical place however, difficult to access, example of a lack of knowledge that characterizes the urban experience of Naples. An inaccessible place, just like madhouses, prisons and factories during modern times, finally retired and refurbished, with the construction of common use goods. At 9:30 am of 10 June 2017, a group of people equipped with smartphones gathered outside the Historical Archive of the Banco di Napoli to participate in the first digital Treasure Hunt of the Bank.

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Tafterjournal n. 90 - SETTEMBRE OTTOBRE 2016

Reflections on the use of the territorial data and GIS in tourism: the Italian case

di Andrea Spasiano

This paper focuses mainly on issues related to digital tourism with connection to the italian context, in an attempt to show the potentiality offered by the GIS for the development of the tourism sector. For this reason, it will be reported exemplifying cases, of which features and purposes will be highlighted. The digitisation represents a new challenge for the tourist offer in Italy. Some studies and proposals promoted by TD Lab (2014) and by the association ItaliaDecide (2014) have highlighted the need for innovation in the italian tourism sector. The digitisation of tourist services therefore offers the opportunity to reaffirm the competitiveness of an industry with enormous potentiality and resources, but that shows signs of criticality and stagnation. Before examining aspects closely related to digital, it will focus on the concept of tourism and its recent developments. The latter in fact, depend on the growing segmentation of demand, pivoted on the search for new experiences and authentic by the tourist. From this perspective it is seen how the tourist promotion is closely connected with the practices of cultural enhancement and marketing strategies, linked to digital communication.

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Tafterjournal n. 86 - GENNAIO FEBBRAIO 2016

Megacities: Urban Form, Governance, and Sustainability

di Ginevra Stuto

Recently we can see several changes in our society but one of the most important is the transformation of human settlement systems. It is important to consider that for the first time in the history of the human, more than half the world’s population is urban. The megacities are the effect of this […]

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Tafterjournal n. 85 - NOVEMBRE DICEMBRE 2015

The Governance of Metropolitan Areas in Italy: a Plan to Enhance Competitiveness

di Giancarlo Coro e Riccardo Dalla Torre

This paper aims to underline the need for a “metropolitan governance” in Italy with particular emphasis on the central area of Veneto region. Following on from a recent work by the authors Corò e Dalla Torre (2015) the “metropolitan issue” is analysed on two different levels: the first level of analysis examines the area’s need for metropolitan governance to increase competitiveness with benefits for workers, companies and citizens. The second level of analysis outlines topics which should be taken into consideration by an agenda for metropolitan governance. 1. Introduction: the difficulties of enacting a metropolitan reform The metropolitan issue is not a new concept in Italy. It has been hotly debated since the 1960s; indeed, the government has proposed laws but all have been systematically neglected. Yet, it is not an insignificant matter: the metropolitan issue is a phenomenon perceived both at academic and administrative level, and above all it is experienced first-hand by workers, entrepreneurs, students and consumers. It is witnessed on a daily basis within an area defined by the network of relationships which go beyond municipalities and regional boundaries. If the existence of a metropolitan area is a real phenomenon, the implementation of its organisation – at least in Italy – is not rational. The need for metropolitan governance has arisen from the awareness of an increasing inefficiency as a result of the misalignment between the expansion of physical and socio-economic structures on one hand with the expansion of political and institutional structures on the other. This disharmony increases the cost of living for citizens and companies by snatching precious resources allocated to investments and expenditures. Despite this endless debate, there has always been a conspicuous lack of any actual attempt to implement metropolitan governance. Among the causes of this absence of attempts is the lack of political willingness to change the Italian institutional structure, which involves not only the metropolitan cities but also the wider phenomenon of fragmentation affecting the municipalities in these regions.

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